Email Marketing

Automate Your Email Marketing Tasks

Email marketing is one of the most cost-effective ways to turn leads into sales. The top-of-mind recognition it establishes is a truly effective way to increase revenue. While mass mailings are possible at any time with AIMcrm, the real power happens when mass email is combined with our marketing automation. This type of functionality is not seen in any other CRM on the market. Email marketing is one of the most cost-effective way to turn leads into sales. The top-of-mind recognition it establishes is a truly effective way to increase your revenue. AIMcrm empowers you to quickly and easily send mass mailings at any time to your leads. This can be done on a predetermined schedule, or as you see fit. Simply create a prepared message, refine your recipient list, and click send. The list of recipients can be refined based on any or all (in combination) of the following criteria:

• Assigned User- Send email only to leads currently assigned to a particular user.
• Sales Lead Status- Send email only to leads currently belonging to one of the four main status.
• Sales Lead Sub-status- Send email only to those leads which hold a certain sub-status.
• Domain Name- Send email to the domain from which the lead was generated. This is typically one of your web sites, but could also be an affiliate web site.
• Referring Site- Send email to the web site that referred the visitor to the lead generating form on a third party site.
• Data Mining- Choose a custom field and generate email based on the contents of that field. For example: Send an email to all leads whose birthday falls between June and August.

Manage Drip Email Campaigns

Configure the system to handle drip email campaigns based on your time table. The process is simple:

• Create a prepared message
• Refine your recipient list
• Click send

Create Email Templates

Create an email using logos, brand identity, and images and save it as a template. Grant users access and all that’s necessary is to choose from a drop down list. Click send and your lead receives a personalized email. Create as many as necessary for each newsletter, mass email, or drip campaign and make them available to your users for effective email marketing campaigns.

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