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Conditions that trigger time-saving action sequences.

Trigger Conditions

Possible Trigger Conditions

Filters allow you to choose which leads you want to run the action on. Filtering data will run the action sequence only on leads that fall within the parameters of the filters you have selected.

Require/Exclude

Select require to require the parameters of the filter query. Click exclude to exclude the filter parameters of the filter query. For example, if you want to view all the leads between specified dates that are not attributed to a specific campaign , you would include a date range, and exclude a campaign.

Filter Criteria

You can add or remove filter criteria from your refinement query by clicking the Green Plus icon to add, or by clicking the Red X icon.

  • Basic

    • Date Range
    • Run the sequence on a range of dates the lead was generated

    • Group/User
    • Run the sequence for the assigned user group or user

    • Status/Substatus
    • Run the sequence based on Status or substatus that has been assigned to the lead

  • Advanced

    • Affiliate
    • Run the sequence based on the affiliate who is credited for the lead.

    • Campaign
    • Run the sequence based advertising campaign that generated the lead.

    • Form
    • Run the sequence based on web form the visitor filled out on your website.

    • Client
    • Run the sequence based on the client to which you sold leads.

    • Lead Pricing
    • Run the sequence based on the Price given to any sold lead.

    • Referring Website
    • Run the sequence based on the website that referred the lead to your website.

    • Website
    • Run the sequence based on website from which the lead came.

    • Search Engine
    • Run the sequence based on search engine the lead used to find your site.

    • Search Phrase
    • Run the sequence based on search phrase the lead used to find your site.

    • Lead Attention
    • Run the sequence based on the state of the lead attention meter for any lead either green, yellow, red, or neglected.

    • Product
    • Run the sequence based on the product associated with the lead.

    • Postal Code
    • Run the sequence based on the distance from any given ZIP code.

    • Field Data
    • Run the sequence based on the contents of any of your data fields

    • Search
    • Run the sequence based on any search string.

    • Has Opted out of Emails
    • Run the sequence based on whether they have opted out of recieving email notifications from you.

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